Pre-Commercial Filming Process

Today was the first step in the commercial making process, which included the storyboard, the script, and actors that were going to play a role in the commercial itself. They idea that was chosen was a simple Gatorade commercial that shows the hydrating effects of the nations favorite sports drink. Also, the school has a track outside that would be great for filming sporty activities on so it made the most sense and it wouldn’t be difficult to capture. I was in charge of the storyboard since I was deemed most artistic and creative when it comes to mapping out how the commercial would resemble as the finished product. Since the storyboard and the script go hand in hand they were done at the same time for the most accurate results. I sketched seven different panels that roughly explained what the commercial was going to look like by the end of filming. Coming up with lines for the actors to say however proved to be somewhat difficult. Some phrases made the commercial sound like  cheesy 2000’s commercial, but luckily that cheesy effect was used as an advantage to make the audience find it more humorous. By the end of the class period it was decided on who was acting as who and who would bring what so that the filming process could go smoothly next class. Parts of the storyboard were not yet finished by the end of class so I took it home and tweaked some of the parts that weren’t perfect and labeled different things in the storyboard. These things included the actions that were being done and things that were going to be said just so I, and my group mates,  could have a clear understanding of what would be happening.